Our Collective Muse recently teamed up with DeeAnn Mercier of Broadway (BBID) for a summer style challenge. We enlisted style-queen Kelsi Kendel, to hand-pick three looks to suit DeeAnn perfectly. They’re high on comfort, super stylish and full of local love. Each item Kelsi chose came from Broadway merchants that we all know and adore. We had the most enjoyable afternoon getting to know DeeAnn, shopping summer styles and shooting at some instagram-worthy Broadway locations. It was the ideal girl's afternoon in the sun.
Take a look at DeeAnn’s three summer ready styles.
DeeAnn’s daytime look takes her from morning meetings to coffee runs while feeling comfortable and looking totally put together. Kelsi chose the prettiest blush multi-texture relaxed blazer from Sandbox. It tops a basic white tee and slim fit pants in a snap and works just as well with destroyed denim and a tank on off-duty days. Blush slides and a statement silver necklace effortlessly pull this look together. Kesli’s pro-tip: opt for a monochromatic look that keeps worry of matching to a minimum and creates an elongated silhouette.
Sandbox: Blush relaxed blazer, Mavi slim fit pants, Franco Sarto slides. Lofty Ladies: White tee, silver statement necklace
Weekend hangs on Broadway top our list of Saskatoon summer fun. Whether it’s strolling from shop to shop, enjoying a multitude of fine sips and eats, or simply parking it on a patio to people watch, you’ll find us enjoying Broadway often. Kelsi wanted to chose an outfit that was not only comfortable for DeeAnn’s days off, but one that would transition throughout the day’s activities. A soft and flattering grey tee shirt dress and open knit oatmeal cardigan are light and airy pieces perfect for spring days and summer nights. You’ll find both at Outter Limits. We have our eyes on that dress to complete our own summer wardrobes too. Kelsi reached for her favourite Birkenstocks from Broadway Shoe Repair to complete the look. They fill our closets and make for the most easy summer footwear - the only decision here was choosing just one from the many beautiful prints and colors available. A pastel croc print S’well bottle, detailed necklace and tortoise sunnies are summer essentials that DeeAnn will utilize daily. Find them at The Better Good, along with other hot-weather accessories you’re sure to fall for.
Outer Limits: LOLE Grey tee shirt dress, LOLE open knit oatmeal Cardigan. Broadway Shoe Repair: “Gizeah” graceful antique lace Birkenstocks. The Better Good: S’well bottle, sunnies, necklace.
Broadway sets the perfect social scene for nights out in YXE. We just love the mix of delectable restaurants, hip patios and popular bars that serve up some of the best local eats and live entertainment. Having all our favourite spots conveniently lining Broadway Avenue makes it easy to enjoy one, or all, on any given night. Kelsi complied the perfect night out look for DeeAnn. It’s casual, cool and really cute. From Clothes Café, a striped romper and ballet lace up Cons keep the look fun and flirty. Kels chose to top it off with an unbuttoned classic Levi’s denim shirt. This simple addition adds detail to the light look and will keep DeeAnn warm on summer nights. A black floppy hat, delicate wire necklace and pink purse are night out accessories that pull this look together seamlessly.
Clothes Cafe: Levi’s denim shirt, Mink Pink Stripe romper, Mat & Nat pink purse, Converse ballet lace-ups. Hats N That: Black wool floppy hat, delicate wire necklace.
Many thanks to the participating merchants who came together to create a collective summer wardrobe for DeeAnn.
Stunning photography by our very own and incredibly talented Desiree Martin.
xo Kelsi, Dez & Karyn